Omega CRM, a leading company in digital solutions for Customer Experience Management (CXM), announces the appointment of Patricio Novoa Jurado as the new Chief Commercial Officer, further reinforcing its commitment to excellence, customer proximity, and the sustainable expansion of its business model.
With over 20 years of experience leading sales teams in top consulting and technology service companies, Patricio brings a strategic, results-oriented vision and deep market insight. Throughout his career, he has led initiatives focused on innovation, digital transformation, and continuous improvement of commercial processes—delivering value propositions tailored to client needs with outstanding results.
In his new role, he will report directly to David García Fuentes, CEO of Omega CRM, a Merkle Company, and will be responsible for designing and executing the national commercial strategy, leading the transformation of the sales model, and developing new channels and key segments for business growth.
“Patricio Novoa’s arrival strengthens our strategic commitment to talent and innovation in the commercial area. His experience and leadership will be key to consolidating our position and tackling new challenges with ambition and a strong customer focus.”
Highlights David García Fuentes.
This appointment is part of Omega CRM’s roadmap for the coming years, focused on the professionalization of its teams, the building of stronger relationships with clients, and the development of new value opportunities in both established markets and new business areas.
