Salesforce

Agentforce, Digital marketing, Salesforce

Data Credits: How to Maximize Your Investment in Salesforce Data 360 and Agentforce

Salesforce Data 360 and Agentforce enable organizations to unify, govern, and activate their data to drive smarter, more efficient customer experiences. However, their consumption model…

Innovation, Salesforce

Plan International chooses Salesforce Grants Management and Omega CRM to transform its grant management

Plan International is a global, independent organization that works for children’s rights and girls’ equality. Present in more than 75 countries, it promotes a fairer…

Digital marketing, Salesforce

Discover how Marketing Cloud Next solves the most common marketer challenges

In an environment where hyper-personalization, efficiency, and artificial intelligence are redefining the relationship between brands and customers, Marketing Cloud Next from Salesforce marks a turning…

Digital marketing, Salesforce

Marketing Cloud – Release Winter 2026

As every season, Astro and the team are back from Dreamforce packed with fresh ideas, updates, and tons of excitement to put them into action.…

AI, Mulesoft, Salesforce

MuleSoft Agent Fabric: The New Paradigm in Agent Management

Introduction We are living in an unprecedented technological transformation. The rise of agents and artificial intelligence is redefining how organizations design their processes, interact with…

Agentforce, AI, Digital marketing, Salesforce

Marketing Cloud in the New Era of Agentic Marketing

We have experienced firsthand the evolution of Marketing Cloud, and now, with the arrival of the next generation of the platform, we enter a new…

Omega CRM, Salesforce

Omega Strengthens Its Commitment to Innovation and Participates as Platinum Partner for the Iberia Delegation at Dreamforce 2025

San Francisco, October 16, 2025. – As part of Dreamforce 2025, Salesforce’s flagship event, Omega reaffirmed its commitment to business innovation driven by artificial intelligence,…